We were approached by Cocu Kitchen to work on a brand new concept in fast food and healthy eating. The concept stems from a love of quality food and a desire to eat healthy while maintaining a busy lifestyle. The name ‘Cocu’ is a play on ‘counter culture’ , referring to their ethos to serve up fast, over the counter food but using local, seasonal and healthy ingredients. The brief was to make make the brand feel young, vibrant and energetic. To achieve this we used the four primary colours as a basis for the design. We wanted the brand to have a range of colours that could be used on everything from spray painting pineapples right through to the printed labels and loyalty cards. For this project: Revert worked along side VAV Architects to determine the finishes, signage and interior colours.

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