Concern Worldwide is committed to improving the lives of the world’s poorest people. Our relationship with Concern goes back many years and its 2011 Annual Report – the fourteenth that we have designed for the organisation – was launched at the end of May 2012.
The Concern Worldwide Annual Report is immediately arresting through the employment of red – the colour always used by Concern to highlight emergencies – on the cover. The cover’s other main feature is a striking multicoloured motif – inspired by the neckwear of the Kenyan woman featured on the inside front cover. The key information throughout the narrative of the Report is communicated through a series of strong infographics which illustrate the most poignant and relevant information from 2011.